There are several WordPress business templates available for different tastes and needs. The problem is that these options are not always developed with due care.
A template can be done in a bad way, causing problems for those who use it. Some examples of difficulties include inability to update from the theme, compatibility issues to change to another template, potential security vulnerabilities and difficulties to customize the template. Also worth mentioning is the low visibility to the search engines that some templates can provide.
To ensure that you choose a beautiful, functional and secure WordPress template, pay attention to the following features when selecting it:
When choosing a template, you need to make sure that it is fully mobile-friendly. Nowadays, most searches are done from smartphones or tablets, so Google has adopted this feature (responsiveness) as one of the criteria for its search ranking algorithm.
The child theme is a feature that allows you to add, remove or modify styles, functions, page templates and more, without having to change the core files of the chosen theme. With security becoming more and more imperative, it is very important to use a child theme to change when the developer announces updates for bug fixes or security issues.
Look for templates with easy customization options. There are a number of themes that provide robust template customization menus so you’re free to leave the site with your face.
Many designers add the documentation to the template, providing a very useful implementation guide. Choose a theme with robust documentation or even videos that provide step-by-step guide with implementation tips.
HTML5 provides semantic elements that help search engines understand your site: header, main, navigation, article, section, footer, etc. These elements are excellent for search engines because they identify the content by giving an order of importance to them.
Depending on the template, developers can build a framework to expand the capacity of the themes they will develop. This is very cool; there are themes with frameworks that include short code libraries, a variety of widgets, custom functions, scripting libraries, and some other capabilities.
Always good to remember
Always try to use consulting wordpress themes from trusted sources, give preference to themes available in the official WordPress repository, so it is easier to identify the developer responsible for the theme, while you have the support of the WordPress community to address possible questions or problems which template you choose.